Science Marketing
This is an archived copy of the 2020-2021 catalog. To access the most recent version of the catalog, please visit http://catalog.mtmercy.edu.
The Science Marketing program is a hybrid major that provides students an opportunity to utilize knowledge from two different fields and apply the concepts from both in a truly integrated approach.
Students in the Science Marketing major take fundamental biology and chemistry courses to develop a rich understanding of scientific principles and the scientific method. The science content of the major provides students with the background to understand how scientific products and technology work and technical needs of clients. Courses taken in the business department provide students with an understanding of the fundamental principles of marketing to consumers, assessing consumer demand and needs, and management of employees.
Career Opportunities
The Cedar Rapids to Iowa City “Corridor” is home to many STEM-based businesses that employ a STEM-educated workforce. A sample of possible employers in Eastern Iowa include: ACT, ADM, Cambrex, Cargill, DuPont, General Mills, John Deere, Kemin Industries, Monsanto, Novartis Pharmaceuticals, Penford Products, Proctor and Gamble, Rockwell Collins, Siemens, and Vermeer Corporation among others. Students graduating from the Science Marketing program will be excellent potential employees for many of these companies as well as organizations in other locations.
See the Graduate section of this Catalog for more information on Graduate programs offered at Mount Mercy.
Major
| CH 111 | General Chemistry I | 4.5 |
| CH 112 | General Chemistry II | 4.5 |
| BI 125 | Foundations of Biology & Scientific Inquiry I | 3 |
| BI 125L | Biostatistics and Scientific Investigation I | 1.5 |
| BI 126 | Foundations of Biology & Scientific Inquiry II | 4.5 |
| BK 208 | Principles Of Marketing | 3 |
| BK 305 | Professional Selling | 3 |
| BK 421 | Marketing Internship | 3 |
| Choose 4 courses: | 16.5-19.5 | |
| Must be at least one from BI and CH | ||
| Immunology | ||
| Human Anatomy | ||
| Human Physiology | ||
| Genetics | ||
| General Microbiology | ||
| Cell and Molecular Biology | ||
| Integrated Physiology | ||
| Organic Chemistry I | ||
| Organic Chemistry II | ||
| Analytical Chemistry | ||
| Biochemistry | ||
| Instrumental Analysis | ||
| Physical Chemistry | ||
| Choose 2 Courses: | 6 | |
| Technology & Communication In Business | ||
| Advertising and Creative Campaign Strategies | ||
| Product, Brand and Category Management | ||
| International Marketing | ||
| Retail Management | ||
| Tradeshow and Event Planning | ||
| Contemporary Topics In Marketing | ||
| Total Hours | 49.5-52.5 | |
The following is the typical sequence of courses required for the major*:
| Freshman | |||||
|---|---|---|---|---|---|
| Fall | Hours | Winter | Hours | Spring | Hours |
| CH 111 | 4.5 | Domain | 3 | CH 112 | 4.5 |
| BI 125 | 3 | BI 126 | 4.5 | ||
| BI 125L | 1.5 | Writing Competency | 4 | ||
| Math Competency | 4 | CO 101 | 3 | ||
| Portal | 3 | ||||
| 16 | 3 | 16 | |||
| Sophomore | |||||
| Fall | Hours | Winter | Hours | Spring | Hours |
| Science Elective | 4.5 | Elective or Domain | 3 | Science Elective | 4.5 |
| BK 208 | 3 | Science Elective | 4.5 | ||
| Elective | 3 | Business Elective | 3 | ||
| Domain | 3 | Domain | 3 | ||
| 13.5 | 3 | 15 | |||
| Junior | |||||
| Fall | Hours | Winter | Hours | Spring | Hours |
| Science Elective | 4.5 | Elective | 3 | Business Elective | 3 |
| BK 305 | 3 | Domain | 3 | ||
| Elective | 3 | Elective | 3 | ||
| Domain | 3 | Elective | 3 | ||
| 13.5 | 3 | 12 | |||
| Senior | |||||
| Fall | Hours | Winter | Hours | Spring | Hours |
| BK 421 (or Elective) | 3 | Elective | 3 | ME 450 | 1 |
| Elective | 3 | BK 421 (or Elective) | 3 | ||
| Elective | 3 | Elective | 3 | ||
| Domain | 3 | Elective | 3 | ||
| Domain | 3 | ||||
| 12 | 3 | 13 | |||
| Total Hours: 123 | |||||
Note: Elective courses could be used for a second major, a minor, a course of interest, internship or study abroad experience.
Note: See the Curriculum section for more information on Portal, Competency, Domain, and Capstone courses.
*Disclaimer
The course offerings, requirements, and policies of Mount Mercy University are under continual examination and revision. This Catalog presents the offerings, requirements, and policies in effect at the time of publication and in no way guarantees that the offerings, requirements, and policies will not change.
This plan of study represents a typical sequence of courses required for this major. It may not be applicable to every student. Students should contact a department faculty member to be sure of appropriate course sequence.