Search Results

BK 305 Professional Selling: 3 semester hours

This course is designed to provide students with a basic understanding of the selling function and its vital role in organizations. Students will learn that a systematic approach to satisfying customer needs and solving problems is the goal to achieve mutually beneficial long-term partnerships. Exposure to a variety of sales professionals and the environments in which they exist helps students understand the challenges found in this wide ranging field. Prerequisite: BK 208.

Marketing

http://catalog.mtmercy.edu/curriculum/marketing/

Marketing is the functional area of business that deals with the creation, communication and delivery of value to customers. As a marketing major students study the core application of identifying market needs, evaluating buying behaviors, and developing strategies for successful product introduction. Major elective courses allow students to tailor the program to their individual interests and strengths while focusing on the latest trends in this fast-paced industry. Emphasis is placed on developing effective communication, data analysis and problem solving skills. Students use their marketing knowledge and skills in decision making situations with the goal of developing effective solutions. Internships are highly encouraged and may apply to major credit requirements.

Marketing

http://catalog.mtmercy.edu/online/curriculum/marketing/

Marketing is the functional area of business that deals with the creation, communication and delivery of value to customers. As a marketing major students study the core application of identifying market needs, evaluating buying behaviors, and developing strategies for successful product introduction. Major elective courses allow students to tailor the program to their individual interests and strengths while focusing on the latest trends in this fast-paced industry. Emphasis is placed on developing effective communication, data analysis and problem solving skills. Students use their marketing knowledge and skills in decision making situations with the goal of developing effective solutions. Internships are highly encouraged and may apply to major credit requirements.

Human Resource Management

http://catalog.mtmercy.edu/online/curriculum/management/

To prepare students to meet the needs of today’s challenging business landscape, Mount Mercy University has aligned the Human Resource Management major with the Society for Human Resource Management (SHRM). As the world’s largest association of HR professionals, SHRM provides support and guidance to help build, revise, and enhance our Human Resource Management degree. This program is just one of a few given this endorsement across the country.

Art

http://catalog.mtmercy.edu/curriculum/finearts/

...courses for Art are BK 208 Principles Of Marketing ; BK 305 Professional Selling ; or additional...